Publications

In-Progress

Discrete Choice Model Estimation with R [link]
Dan Yavorsky
In Progress

Outside Good Uncertainty: Ordinal Dual Response in Choice-Based Conjoint Analysis [link]
Prachi Bhalerao, Dan Yavorsky, and Geoffery Zheng
In Progress

SIFT: Search Conjoint — Measuring Preferences and Search Costs in a Single Survey Instrument [link]
Dan Yavorsky and Eric T. Bradlow
In Progress


Co-Author

Consumer Search in the U.S. Auto Industry: The Role of Dealership Visits [link]
Dan Yavorsky, Elisabeth Honka, and Keith Chen
Quantitative Marketing and Economics (2021)


Substantive Contributor

The Sequential Search Model: A Framework for Empirical Research [link]
Raluca Ursu, Stephan Seiler, and Elisabeth Honka
Quantitative Marketing and Economics (2025)

The Value of Flexible Work: Evidence from Uber Drivers [link]
Keith Chen, Judy Chevalier, Peter Rossi, and Emily Oehlsen
Journal of Political Economy (2019)

bayesm R Package [link] Peter Rossi


Minor Contributor

ggplot2: Elegant Graphics for Data Analysis [link]
Hadley Wickham, Danielle Navarro, and Thomas Lin Pedersen
Springer

R Packages: Organize, Test, Document, and Share Your Code [link]
Hadley Wickham and Jennifer Bryan
Springer


R Packages

maxdiff [link]
Adapting bayesm’s HB MNL sampler to varying choice-set sizes for Best-Worst Scaling

shapley [link]
R-squared contribution averaged over all predictor orderings, for continuous, binary (logit), and likert (ordered logit) outcomes

keydrivers [link]
Eight complementary variable-importance methods with bootstrapped confidence intervals

turf [link]
Exhaustive bundle search made tractable with C++ and parallel computation


Short Form

Sawtooth A&I Summit 2023 [link]
GBK Thought Leadership Blog

GBK Employee Spotlight [link]
GBK Thought Leadership Blog