Graduate Courses
![Econometrics Econometrics](logos/Econometrics.png)
Econometrics
MFE 402 | UCLA
A broad introduction to fundamental econometric models, methods of estimation, and approaches to statistical inference. Implementation in R.
![Marketing Strategy and Policy Marketing Strategy and Policy](logos/MarketingStrategyPolicy.png)
Marketing Strategy and Policy
EMBA 411 | UCLA
A solid foundation for strategic marketing thinking; an introduction to a series of frameworks and tools that may be used to solve marketing problems.
![Marketing Analytics Marketing Analytics](logos/MarketingAnalytics.png)
Marketing Analytics
MGTA 495 | UCSD
A survey of technical methods to analyze consumer insights and inform marketing strategy: A/B testing, Best-Worst Scaling, Conjoint, Key Drivers, Segmentation.
Undergraduate Courses
![Customer Analytics Customer Analytics](logos/CustomerAnalytics.png)
Customer Analytics
MGT 100 | UCSD
Combine customer data, economic theory, and statistical modeling to improve business decision-making related to segmentation, demand estimation, pricing, branding, and customer aquisition and retention. Implementation in R. Co-created with Prof. Ken Wilbur.
![Information Technology in Business Analytics Information Technology in Business Analytics](logos/BusinessAnalytics.png)
Information Technology in Business Analytics
MGT 153 | UCSD
Develope proficiency with popular software to execute common analytic techniques and present graphical summaries of data: Excel, Tableau, SQL, R, Python.